Former First Lady of the United States, Melania Trump, has launched a new NFT collection called “Her Love & Gratitude” to celebrate Mother’s Day. The custom integrated necklace is priced at $245 and can be purchased through a wallet that supports the Solana chain. Along with the physical necklace, buyers will also receive a corresponding digital NFT collectible.
While this necklace follows the trend of incorporating technology, it has not escaped criticism. The name of the necklace, “Her Love & Gratitude,” has raised questions among media outlets such as Intelligencer. Is it meant to celebrate the love and gratitude of the mother herself, or is it expressing the giver’s gratitude for maternal love? Additionally, Intelligencer finds the promotional slogan, “Her Love, an exquisite jewel filled with immense gratitude,” to be odd, especially considering that the necklace does not contain any gemstones and is merely gold-plated silver.
Nevertheless, it is evident that Melania Trump still has a passion for launching NFT-related collectibles. In 2021, she released the NFT series “Melania’s Vision,” collaborating with French artist Marc-Antoine Coulon to create watercolor-style artwork. A portion of the proceeds from the NFT sales was planned to be used for the education of children in foster care or from disadvantaged families.
In the digital collectibles marketplace, USA Memorabilia, there are two other NFT series created by Melania Trump: “The American Christmas Collection” and “The POTUS Trump NFT Collection.” However, these two series have relatively lower visibility and discussion compared to her other ventures.
Even former President Donald Trump himself has ventured into the world of NFTs. He released two NFT series, causing quite a stir. In December 2022, he announced the launch of the first series, “Donald Trump Digital Trading Card,” with a total supply of 45,000 cards priced at $99 each. In April 2023, he released another 47,000 NFTs, also priced at $99 each. However, the second release led to a drop in the floor price of the first series, which fell from a high of 0.4 ETH to a low of 0.1 ETH.
Currently, the trading activity of Trump’s NFTs on various platforms has dwindled. According to data from NFT marketplace OpenSea, the last recorded transaction of Trump’s NFTs occurred 22 days ago, with two NFTs selling for an average price of 0.0652 ETH, approximately $217. Data from analytics platform CryptoSlam shows that Trump’s NFTs have generated $60,217 in sales over the past 30 days, representing a 79% decrease compared to the previous three months. Moreover, the number of transactions has plummeted by 97% within the same period.
Source: NFT Plazas, The Defiant